Books Coming Soon

Jonny Morey
Loves a Story

Written by A. Dawson

Once upon a time, there was a boy called Jonny Morey, and he loved a story…

A 9-book series for children of all ages — funny, big-hearted, and full of the kind of wisdom that sneaks up on you. Built on The 7 Jonny ROOLZ. Designed to grow alongside your child from baby to teenager.

Launch date to be announced. No spam — just Jonny news. ⚓

Jonny Morey Loves a Story — Book 1: Not Yet ✦ "Not Yet." ⚓ Book 1 — Coming Soon
Who is Jonny Morey?

A boy on a Scottish island.
With plans. Big ones.

Jonny Morey lives on a small island somewhere off the coast of Scotland — the kind of place where everyone knows your name and the seagulls have opinions. He's got messy brown hair, red Converse (always), a navy hoodie with an anchor on it, and a notebook full of ideas that don't quite go to plan.

He is wonderfully, messy-heartedly human. And he loves a story.

"Once upon a time, there was a boy called Jonny Morey, and he loved a story…"

That's how every adventure starts. Where it ends is up to you — parents and teachers are encouraged to make it their own, embellish, invent, run with it. Jonny gives you permission.

See the Books →
Jonny Morey — The Noticer
The Proprietary Framework

The 7 Jonny ROOLZ

Not Covey's. Not Frankl's. Not Dweck's. Ours. Built on their shoulders — belonging entirely to Jonny Morey. Each book explores one ROOLZ through story, not lecture. Values shown. Never told.

The ROOLZ from Book 1

Not Yet.

"I can't do this… yet." Two letters. They change everything. The most powerful growth mindset idea in the world — delivered through a story about a boy and a harbour wall.

1
You Choose
ROOLZ 1

You can't always choose what happens. You always choose how you respond. Built on Covey's proactivity and Stoic wisdom — but Jonny's way.

2
Know Your Story
ROOLZ 2

Who are you when nobody's watching? Your values are your compass. Viktor Frankl meets a boy on a Scottish island who's still figuring it out.

3
Start at the End
ROOLZ 3

Picture where you're going before you start walking. Otherwise you're just busy. A lighthouse race teaches what no classroom lesson can.

4
First Things First
ROOLZ 4

Not everything screaming matters. Not everything that matters screams. Three hundred things to do — and only one that counts today.

5
Win Together
ROOLZ 5

Listen first. Understand first. The best outcomes happen when everyone wins. EQ before IQ. Always.

6
Not Yet
ROOLZ 6 — Book 1

"I can't do this… yet." Carol Dweck's growth mindset in two letters. The ROOLZ that started it all. Jonny's first big adventure.

7
Sharpen Your Pencil
ROOLZ 7

You can't give what you haven't got. Rest. Move. Laugh. Repeat. The most important ROOLZ nobody ever teaches — until Jonny does.

9 Books. Baby to Teenager.

The Series

Jonny grows across the series like a reader grows through life. Baby board books to young adult. Every stage anchored by a ROOLZ. The whole arc building to one final, extraordinary story.

Explorer

Book 1 — Written

Not Yet

ROOLZ 6 — Growth Mindset
Jonny age ~7–8 · Reader 6–9

Book 1 Written ✓
Seedling

Book 2

Hello, World

Foundation
Baby Jonny · Ages 0–2

Coming Soon
Sprout

Book 3

I Am Jonny

ROOLZ 2 — Know Your Story
Jonny age ~4 · Ages 3–5

Coming Soon
Sprout

Book 4

The Spade and the Bucket

ROOLZ 5 — Win Together
Jonny age ~4–5 · Ages 3–5

Coming Soon
Explorer

Book 5

Monday's Fault

ROOLZ 1 — You Choose
Jonny age ~7–8 · Ages 6–9

Coming Soon
Pathfinder

Book 6

The Lighthouse Race

ROOLZ 3 — Start at the End
Jonny age ~10–11 · Ages 9–12

Coming Soon
Pathfinder

Book 7

Three Hundred Things

ROOLZ 4 — First Things First
Jonny age ~10–11 · Ages 9–12

Coming Soon
Trailblazer

Book 8

Burnt

ROOLZ 7 — Sharpen Your Pencil
Jonny age ~14–15 · Ages 13–16

Coming Soon
Trailblazer

Book 9 — The Final Chapter

The Whole Story

All 7 ROOLZ converge
Jonny age ~15–16 · Ages 13–16+

The Grand Finale
Meet the Gang

The People of Millport

Every great story needs a cast you'll never forget. Here are the people who make Jonny's world extraordinary.

Jonny Morey

Jonny Morey

The Noticer. Messy hair. Red Converse. Big plans.

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Gran Morey

Gran Morey

The Rememberer. Always has a spare Tunnock's. Never frail.

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Pip Morey

Pip Morey

The Revealer. Jonny's little sister. Eats things in three bites.

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Marcus McLaren

Marcus McLaren

The Doer. Very red hair in three directions. Always mid-motion.

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Zara Khan

Zara Khan

The Understander. Near a book. Watchful. Kind. Slightly amused.

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Mr Fraser Budge

Mr Fraser Budge

The Believer. Defined entirely by his eyebrows.

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Mum & Dad Morey

Mum & Dad Morey

The Organiser & The Fixer. Dad's hair is its own character.

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The Voice

The Voice

The Warner. The inner critic. Usually wrong. Never quiet.

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The Quiet Feeling

The Quiet Feeling

The Knower. The inner guide. Always there. Easy to miss.

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Millport

Millport

Not Just A Place. A Vibe. Where every story begins.

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Millport — The Island

Millport — The Island

Explore. Belong. Protect. Jonny's favourite place in the world.

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Full Film Card
The Setting

A Scottish Island.
Not Just a Place. A Vibe.

"Somewhere off the coast of Scotland, small enough that everyone knows your name, big enough to hold every story that's ever mattered."

Millport — The Island
Work With Us

Interested in being part of this?

We're a small team building something we genuinely believe in. If you work in publishing, tech, education, illustration, or audio — and Jonny's world resonates — we'd love a quiet conversation. No hard sell. Just a chat.

Get in Touch

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